(IRMA) The Institute of Rural Management, Anand notification 2007

The Institute of Rural Management, Anand (IRMA) was established in 1979 at Anand,Gujarat with the support of the Swiss Agency for Development and Cooperation (SDC), theGovernment of India, the Government of Gujarat, the erstwhile Indian Dairy Corporationand the National Dairy Development Board (NDDB) to provide management education,training, research and consultancy support to co-operatives and rural developmentorganisations in India. Based on the successful experience of the dairy farmers of Gujarat,milk producers in many other states were being organised into dairy co-operatives, known as Anand Pattern Co-operatives (APCs). Over the years, as some of the basic principles of APCs began to be applied to other commodity sectors, such as oilseeds, fruits and vegetables, forestry, and fisheries, IRMA’s clientele and activities also diversified to include other forms of organisations and other sub-sectors. In this process, IRMA has brought within its ambit
several non-government development organisations, government development programmes, international development organisations, and funding agencies which address the issues of rural development. IRMA’s mission is to promote sustainable, eco-friendly and equitable socio-economic development of rural people through professional management of their institutions. The core of IRMA’s operating philosophy is to build and sustain a partnership between rural people and committed professional managers. Through this, IRMA strives to contribute to the processes of promoting sustainable development and social justice in India’s rural society. IRMA strives to achieve this mission by

  • Educating a new breed of professional rural managers having appropriate values and ethos to help rural organisations and institutions in professionalising their management and empower rural people through self-sustaining processes;
  • Training policy makers, directors, general managers, and those in charge of specific managerial functions in such enterprises and projects;
  • Building new rural management knowledge and theories through action-oriented and problem-solving research and consultancy; and
  • Influencing public policies through policy oriented research and consultancy.

The Programme in Rural Management (PRM) IRMA recognises that, given the complex environment in which rural organisations work, there is a far greater need for professional management in these organisations. The Institute attempts to prepare young talented managers through a well-structured two-year Post Graduate Programme in Rural Management to undertake challenging responsibilities in the rural co-operatives and the development organisations. Towards this end, IRMA has been closely working with its client organisations to integrate their emerging needs into the programme by periodically revising the curriculum. The present programme design is a reflection of this growing partnership.

PRM is a two-year residential programme leading to a Post-Graduate Diploma in Rural Management (PGDRM) . This unique programme is designed to offer flexibility to working executives and officers who are sponsored by IRMA’s designated organisations. The sponsored candidates can complete the programme in two years or opt for Certificate in Rural Management (CRM) at the end of the first year. If sponsored again, the CRM holders have the option to rejoin within three years and complete the second year of the programme to obtain PGDRM. Those sponsored candidates who cannot meet the minimum academic norms will only be given a certificate of participation specifically addressed to their employers.

PGDRM is recognised as equivalent to a Master’s Degree by the Association of Indian universities (AIU) and is approved by the All India Council for Technical Education (AICTE).

The programme comprises four different segments – classroom, fieldwork, organisational traineeship and management traineeship. Of these, the first involves an exposure to concepts, skills and knowledge in the classroom, while the second involves an exposure to rural realities in addition to a brief exposure during Induction. The other two components involve first-hand experience of understanding and working in villages and in organisations. About 1/3 of the total programme duration is devoted to opportunities for experiential learning and practical application of knowledge and skills learned in the classroom segments. Evaluation of students’ performance in the Programme is a continuous process, affording opportunity for frequent and regular corrections. All the four segments of the Programme are evaluated and the results reported on students’ grade cards. Students are expected to meet the standards of performance prescribed by the PRM Committee for each segment.

For its twenty-ninth Programme in Rural Management commencing June 09, 2008, the Institute has adopted the following criteria and procedures for admission of students.

Eligibility Any graduate with a minimum of 15 years (10+2+3) of education having 50% (45% for SC/ST/PwD 2 ) aggregate marks at graduation can apply. The percentage of aggregate marks is to be calculated as per the practice followed by the concerned University/Institution. Those who are in the final year and expect to complete all the requirements of graduation before June 09, 2008 can also apply. IRMA strongly encourages employees of its designated organisations to apply with sponsorship from their employers (see 3.3 for eligibility and other provisions for sponsored candidates).

Completed application form along with a Demand Draft for Rs. 750/- (Rs.500/- for SC/ST/ PwD), should reach the Admissions Co-ordinator on or before October 8, 2007 . Applications without requisite fees will not be accepted. Demand draft should be drawn in favour of Institute of Rural Management , payable at Anand . All correspondence related to admissions should be addressed to:

Admissions Co-ordinator, Institute of Rural Management Anand – 388 001, Gujarat

Selection All eligible candidates, including sponsored candidates, will have to appear for a Written Test (200 Marks) comprising four sections: Analytical Reasoning (50 Marks), Quantitative Ability (50 Marks), English Comprehension (40 Marks), and Issues of Social Concern (60 Marks).The Test will be conducted on Sunday, November 11, 2007 (9.15 AM – 12.15 PM) at 27 centres across India. These centres are

Anand, Chennai, Hyderabad, Mumbai, Raipur, Varanasi, Bangalore, Coimbatore, Jaipur, Nagpur, Rajkot, Vijayawada, Bhopal, Dehradun, Kochi, Pantnagar, Ranchi, Bhubaneswar, Delhi, Kolkata, Patna, Thiruvananthapuram, Chandigarh, Guwahati, Lucknow, Pune, Udaipur

Based on performance in the Written Test, the candidates will be selected to attend Personal Interview (PI) and Group Discussion (GD) to be conducted at IRMA during February 2008. The cut-off marks used for selecting candidates to attend PI and GD last year are shown below. Normally, the ratio of candidates called for PI and GD to the number of seats available is 4:1.

Final selection will be done on the basis of overall performance in Written Test, PI and GD. The marks obtained in PI and GD will be normalised across evaluating panels. The marks obtained in the Written Test and the normalised marks obtained in PI and GD will be reduced to equivalent marks out of 50, 40 and 10 marks, respectively. An overall merit list will be prepared based on total marks obtained out of these 100 marks. Such listing will be done separately for different categories of the applicants and the required number of candidates will be selected from different categories in their order of merit. The cut off marks used for final selection of candidates during last two years are shown below. The number ofapplications received for PRM 2006-08 and PRM 2007-09 were 6685 and 7883, respectively.

The total seats available for PRM 2008-10 are about 90. The programme will begin on June 09, 2008. All selected candidates will be required to report at IRMA by this date.

FELLOW PROGRAMME IN RURAL MANAGEMENT (FPRM) The FPRM is a doctoral education in Rural Management leading upto the title of “Fellow, Institute of Rural Management , Anand”. It has a minimum residency requirement of 3 years. It seeks to promote inter-disciplinary/ cross-functional scholarship in the broad field of rural management, with a provision for specialisation in any of the following thematic fields;

a) Management of Collectives; b) Agribusiness/ Rural Marketing; c) Natural Resources Management; d) Development Management; e) Micro-finance Management; f) Governance and Sustainable Livelihoods; g) Rural Infrastructure and Services Management;h) Public and non profit Management

A strong coursework in Rural Management education and research, and a doctoral thesis are the two principal components of the Programme. These two components are separated by a requirement of Comprehensive Examination and Teaching/ Research/ Editorial Assistantship. Annexure 2 provides a schematic picture of the curriculum and schedule of the Programme.

The Coursework Component: The coursework component is so designed as to provide a base of Rural Management education at Masters’ level and then to facilitate participants in undertaking specialised reading/ learning in research and developing thesis research proposals. It consists of a classroom segment, a fieldwork segment and an Organisation Traineeship Segment. The Classroom segment has a minimum of 5 classroom terms consisting of 28 credits of coursework. Of these, 20 credits of courses are compulsory from the PRM curriculum, 3 credits of FPRM core courses and 5 credits of optional courses. The Fieldwork Segment is spread over 10 weeks and consists of 4 credits. The Organisation Traineeship Segment is similarly spread over 10 weeks and consists of 4 credits. The Fieldwork and Organisation Traineeship Segments are common with the PRM curriculum; however, in both, FPRM participants would do additional assignments to meet their credit requirements.

After completion of coursework, every participant has to write and pass the Comprehensive Qualifying Examination prior to be eligible to commence thesis research. The Qualifying Examination is conducted in two stages; the first stage examination pertains to the area of specialisation of the participant. The second stage is a general one seeking to examine the overall understanding in Rural Management and competence of the participant in inter- disciplinary/ cross-functional thinking. Additionally, every participant has to associate as a Teaching Assistant for 2 credits of PRM courses or its time equivalent (6 months) of Research or Editorial Assistantship

The FPRM is a full time residential programme requiring a minimum of three years to complete. However, the maximum period within which a participant must graduate is six years from the date of joining the Programme.

ADMISSION PROCESS The FPRM admission process comprises three stages. The first stage involves screening of the applications. The second stage consists of a written test. Personal interviews are conducted at the third stage.

Eligibility Requirements To be eligible for admission to the Programme an applicant must satisfy one of the following conditions;PRM from IRMA; or OYP from IRMA with one year post-diploma work experience; orPost Graduation in any discipline from a recognized University or Institution with 55% marks at PG and 50% marks at graduation (college) level; orFive year professional degree (Medicine, Veterinary Science, Architecture, etc.) with 60% marks at graduation; or Four year professional degree (Engineering, Agricultural Sciences, etc.) with 60% marks at graduation and one year work experience. The eligibility requirements for candidates from SC/ST/OBC/PwD 1 would be 5% less than those specified above. Candidates, who expect to fulfil the eligibility requirements by 8 th June of 2008, are encouraged to apply.

In exceptional cases, a person with a high professional standing and proven competence, not possessing a PG degree but whose experience can measure up to a PG degree might also be considered for admission to the Programme. In these cases, the FPRM Committee would consider the quality of the published and unpublished work of the applicant and establish its equivalence to the relevant PG course subjects. For the purpose of establishing such equivalence, the FPRM Committee may co-opt members from the concerned area of specialisation.

Applications Candidates fulfilling the above conditions may apply in the prescribed application form. The filled in forms may be mailed to:

FPRM Co-ordinator, Institute of Rural Management Anand—388 001, Gujarat

The completed application form along with a Demand Draft for Rs. 750/-(Rs. 500/-for SC/ST/PwD/OBC candidates) obtained from a Scheduled bank should reach the FPRM Coordinator on or before October 08, 2007 . Applications received without the requisite fee will not be accepted. Demand draft should be drawn in favour of Institute of Rural Management payable at Anand ( Gujarat ). All correspondence regarding admissions should be addressed to the FPRM Co-ordinator.

Written Test The written test is common for PRM and FPRM applicants. The written test scheduled on November 11, 2007 (Sunday: 9.15 a.m – 12.15 p.m ) will be conducted at 27 test centres. These test centres are: Anand, Bangalore , Bhopal , Bhubaneshwar, Chandigarh , Chennai, Coimbatore , Dehradun, Delhi , Guwahati, Hyderabad , Jaipur, Kochi , Kolkata, Lucknow , Mumbai, Nagpur , Pantnagar, Patna , Pune, Raipur , Rajkot , Ranchi , Thiruvananthapuram, Udaipur , Varanasi , Vijaywada. PRM alumni of IRMA are exempted from writing the written test.

Interviews and Final Selection Those applicants, who qualify in the written test, along with those exempted from the written test, would be called for an interview and personal discussion to be conducted in IRMA campus in the months of February-March 2008. The decision of the selection committee on admission is final. The FPRM 2008 is scheduled to start on June 09, 2008 with two-week long Induction Programme. All the selected candidates are expected to report at IRMA on or before June 09, 2008 failing which their admission offer will be withdrawn.


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